External Content

It is recommended to start building your HTML email from an IU Branded template and use content blocks we provide. You can find the templates in the “IU Branded Templates folder” located in the Shared section. You can find the blocks themselves in the IU Assets folder.

Add an external content block to Salesforce Marketing Cloud Content Builder

To use an external content block to embed content from a URL into your message:

  1. Click to edit a layout area. On the Blocks tab, drag and drop the Reference Content block to the area where you want it to display.

    Reference Content block

  2. On the Content tab, in the "URL" text box, enter the complete URL of the content you want to embed.
    Content tab, URL entry
  3. Under "Retrieval Method", select one of the following options:
    • Immediately: The URL content will be retrieved at the time you select Immediately. This content can be edited.
    • Send Time: The URL content will be retrieved when the email is processed for sending. This content cannot be edited.
  4. On the Block Settings tab, add background, border, and spacing as desired.
  5. When finished, click Done Editing.