It is recommended to start building your HTML email from an IU Branded template and use content blocks we provide. You can find the templates in the “IU Branded Templates folder” located in the Shared section. You can find the blocks themselves in the IU Assets folder.
Create emails using Content Builder
If you have experience using HTML, you can build your own emails in Content Builder. When creating a send, your content will not have the email HTML included by default. You will need to add branding and proper formatting to your email. It is recommended to use the branded templates for any send.